Shop Independent on 4th Street’s Retro Row on Thursday

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Fourth Street is asking you to Give More and Get More! this holiday season by supporting the small, independent businesses on Retro Row, between Cherry and Temple avenues.

There are goods and services to discover right here and we encourage you to do so! Many different merchants are offering specials on gift card purchases where you can #getmoregivemore! And, many others are offering entertainment, happy hour specials and other disounts. Plus, there’s free parking in the lot on Fourth Street and Cherry Avenue throughout the day! 

According to “Civic Economics: A National Summary Report,”  $48 of every $100 spent at locally owned small businesses stays in the local economy. That means 48% of your money stays in Long Beach when you shop in Long Beach.

Please join us and support your local businesses!

  • A few examples of the happenings on Dec. 17th:
  • Free Parking In 4th+Cherry Lot
  • Merry Marching Band Carolers, beginning at 6:30 p.m. at Far Outfit, then strolling street-wide
  • Moxi is hosting an “All Wheels Xmas Roll Out” at 7:15 p.m., with roller girls
  • Inretrospect is bringing back Elvis Santa between 7 and 9 p.m., with pictures, karaoke, sips+nibbles
  • Retroda/Past+Present will present a photo opportunity with Star Wars cut-outs as well as snacks+treats from 5 to 9 p.m.
  • The Social List is cooking a special dinner pairing with Belgian Brewery Brasserie D’ Achouffe

And a few examples of the special promotions:

  • Casa de Luxe is offering a free gift with purchase
  • Salud Juice is giving out free shots
  • Liberty will pay your sales tax all day
  • Trebor/Nevets is offering 15% off all purchases, excluding artwork
  • Lola’s will serve up $5 margaritas all night
  • Far Outfit is offering $5 off gift cards over $25 and a holiday sale rack all day
  • Art du Vin is offering 20% off all bottles
  • Art Theatre patrons can get a free movie pass with a gift card purchase of $20 or more
  • Seventh Wave shoppers who spend $50 on gift cards can get a free $10 gift card

Shoppers can also get an extra $5 on gift card purchases of $25, or an extra $10 on gift card purchases of $50 at the following stores: Portfolio Coffeehouse, MEOW, Third Eye Records, Restauration spend $50, Kafe Neo and MVPs.

It’s a Retro Row Ugly Sweater party: If you wear an ugly holiday sweater, or purchase one at a Retro Row shop, use the hashtags #retrorow and #fuglyfourth on Dec. 17th for a chance to win gift cards valid at Fourth Street businesses!

For more information about Give More and Get More on 4th Street visit

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