ICT Gives Back helps local nonprofits raise funds through ticket sales
2010-02-17 · By Editor
International City Theatre announces “ICT Gives Back,” a new program for community groups, schools and non-profit organizations in Long Beach. “ICT Gives Back” is a great way to enjoy a night of theater while supporting a good cause at the same time.
When a community group signs up with “ICT Gives Back,” program organizers give the group a customized online tickets page and tools to help spread the word. Every time theater-goers mention the group to the ICT Box Office or order online through the group’s customized tickets web page, the group gets $20 from every subscription sale and $5 from every ticket sale. Groups do not buy anything or pay any fees or costs; this is not a ticket re-selling program.
Participating groups include Goodwill Serving the People of Southern Los Angeles County, Surfrider Foundation Long Beach Chapter, Leadership Long Beach, Los Cerritos Elementary School PTA, Team in Training, Catalyst Community, Bixby Knolls Business Improvement Association, Alive Theatre and Willmore City Heritage Association.
Groups should sign up soon to take advantage of ICT’s upcoming Los Angeles premiere of the Ginger Rogers musical, “Backwards in High Heels.”
Funny, moving, and a visual feast, “Backwards in High Heels” is a toe-tapping account of the remarkable life and times of the legendary actress and dancer Ginger Rogers, one of the industry’s first women to demand equal pay. Also appearing onstage will be Fred Astaire, Jimmy Stewart, Ethel Merman, Katherine Hepburn and others from the golden age of Hollywood.
“Backwards in High Heels” runs February 23 through March 21 in the Center Theater of the Long Beach Performing Arts Center.
International City Theatre performs a five-play season and has received more than 200 awards for excellence during its 25 years on stage. To sign up for “ICT Gives Back” or to learn more, contact Rachel Potucek at (562) 276-8514 or Rachel@smolarcorp.com, or visit www.ictlongbeach.org.