East 7th Street Collaboration to Host Re-envisioning of E. 7th Street Community Event

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East 7th Street Collaboration will host the Re-envisioning of E. 7th Street Event with music, mini sidewalk cafes and selected artistic visions of the future of this important street 2 p.m. to 6 p.m. on Saturday, October 19th and Sunday, October 20th. Residents and visitors will participate in a judging of artists’ visions for a revitalization of the businesses and residences on E. 7th St.  A “Peoples Choice” award will be announced along with the grand prize of $1,000.00 and a Second Place award of $500.00.  25+ businesses will be participating in activating the street by serving beverages and tasty treats up and down E.7th from Redondo to Alamitos.  The event’s title sponsors include Councilmember Suja Lowenthal, Councilmember Robert Garcia, Arts Council for Long Beach, Signal Hill Petroleum, Uka’s Big Saver Foods, Craftsman Village, Rose Park Neighborhood Assn and North Alamitos Beach Assn.

For more information please visit www.e7th.org.

In continuation of the street’s beautification, the East 7th Street Collaboration is working hard to focus on how this major street can better reflect the culture of the neighborhoods it passes through.  We requested submissions of work relating to façade and infrastructure improvements to display as part of the event.

Artists/Designers were invited to select one of 50 pre-selected buildings along the street and re-imagine its design as to what would best benefit the street’s improvement.

Finished works will then be displayed in front of the physical building creating an Art Walk where viewers may stroll down the street and witness a vision of what East 7th Street could become in the future.  This is a juried competition with the top three entries receiving a cash prize. Competition jury consists of 5 professional members of the Long Beach community.

Our purpose is to collectively improve the function and look of East 7th St.

The East 7th St. Collaboration was formed by the leaders of the Craftsman Village, North Alamitos Beach and Rose Park neighborhoods and key retailers. It has since grown over the past 3 years to include property owners; neighborhood advocates, and many more retailers including restaurateurs. Representatives of both the 1st and 2nd District Council offices attend, as well.

These neighborhoods represent the large area adjacent to and including East 7th Street which was annexed to the City of Long Beach in 1909. The East 7th St. annexation was done to link the downtown to eastern portions of the city and provide a boulevard between the two areas.

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