Spotlight on Hertzog Eye Care
2012-04-23 · By Editor
EverythingLongBeach recently spoke with Leif M. Hertzog, MD, Owner of Hertzog Eye Care , via email. They talked about inspirations, challenges and what’s it’s like having a business in Carson Park .
How long have you been in business?
Fourth-generation ophthalmologist (eye surgeon) Leif Hertzog, M.D. has been in business for 25 years, but the practice has been in Long Beach since 1927 (85 years).
Describe your business:
We medically treat all diseases of the eye. We do a wide variety of eye surgeries focusing on cataract surgery with the implantation of premier intraocular lenses as well as all types of laser surgery for the eye. We are a full service eye care center that takes care of all medical, surgical and optical needs.
Why did you start Hertzog Eye Care ?
I was ultimately inspired by watching my grandfather and father perform eye surgeries for patients with their excellent results, making a real difference in the lives of others.
What makes Hertzog Eye Care stand out?
We practice using the highest ethical standards in the medical industry. We have arguably the best medical staff in the city and we are very accessible – we see ocular emergencies on a same-day basis.
What is the biggest success Hertzog Eye Care has had?
The satisfaction we get as a group in improving the quality of people’s lives. This often involves improving vision through cataract surgery or LASIK, but can be as simple as fitting the correct glasses or contact lenses for a patient.
What are the biggest challenges you face?
As a small business owner or as a company? Trying to provide the highest quality medical services available during these uncertain economic times, amidst the chaotic medical insurance industry and high cost of pharmaceutical medications.
What unique talents do you bring to Hertzog Eye Care ?
The quality of cataract surgery care and the implantation of special intraocular lenses enabling patients to reduce their dependence on glasses really stands out. For other patients, LASIK surgery accomplishes the same goals. We provide a very patient-friendly experience, from our accessible free parking, to our brightly lit lobby, to our very caring staff.
How is Hertzog Eye Care involved with the community?
I have been active in Long Beach Rotary for 25 years (a community service organization), a member of the Long Beach Yacht Club, and am now involved with charities through the Long Beach Memorial Medical Center Foundation.
Do you have any future plans for Hertzog Eye Care?
We will continue to expand with technologies and services to the public. Our fifth generation eye surgeon, Dr. Hans Dieter Hertzog, is currently a resident at USC. He will soon be bringing his cutting-edge skills to our practice.
What is the best advice that you received and who did it come from?
I think the best advice I received came from my grandfather, Francis ”Fritz” Hertzog, Sr., M.D., who practiced for 53 years here in Long Beach: ”Be passionate about what you do — and do what you’re passionate about!”
Contact Hertzog Eye Care :
Address: 5094 Los Coyotes Diagonal, Long Beach, CA
Phone Number: 562 597-3100